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First, three bullets to sum up an entire career. Go!
- Experienced creative director and copywriter in all media and many categories.
- Has led teams and an entire creative department.
- Recognized by One Show, AdWeeke, The Addys and others.
Creative Director, iCrossing
New York, NY | September 2014 – March, 2017
Clients: Amazon, Avon, Daily Burn, DIRECTV, Humana, TD Bank, Voya.
- Created Amazon Flex recruiting campaign “What Do You Flex for?” Led creative for a mobile-first website, 13 videos and a social toolkit.
- Served as interim ECD from Nov. 2016 to Jan. 2017, managing creative team, building new client relationships and helping to win new accounts.
- Created TD Bank “Rolling Renovation,” a 71-stop tour promoted locally in digital and traditional channels. Named “Best Passion Platform” in iCrossing’s global network.
Launched Voya's "Born to Save" campaign offering $500 to every baby born Oct. 21, 2014 with online video, social media and full-page newspaper ads.
Creative Director, Grey Advertising
New York, NY | March 2012 - August 2014
Clients: Volvo, AARP, Olive Garden, Robitussin, Ally Bank.
Creative Director, Ogilvy & Mather
New York, NY | June 2005 - September 2011
Clients: Time Warner Cable, TD Ameritrade, Six Flags, Siemens.
Web Marketing Association WebAwards 2007, Six Flags—Best Website (Family).
Silver Addys (New York and District) 2007, TD AMERITRADE—Interactive Campaign.
Senior Copywriter, TBWA Chiat\Day (TEQUILA)
New York, NY | April 2001 - May 2005
Clients: ABSOLUT Vodka, Cadbury, Embassy Suites Hotels, NEXTEL, NYC Board of Education.
Bronze Pencil, One Show Interactive 2003 & 2002, ABSOLUT Vodka.
Associate Creative Director, US Interactive
New York, NY | June 1997 - September 2000
Clients: The Ad Council, Adidas, Network Solutions, Royal Caribbean
B.A. Queens College, C.U.N.Y., Queens, New York